Fortunately, reason won out and the advice you gave me turned out to be truly priceless.
Now, I wish I had known these business principles before I even finished my residency. It would have saved me a lot of money and grief. I highly recommend you and your work to all physicians, so they won't have to suffer like I did. - Steven S. Carp, M.D., Diplomate, American Board of Plastic Surgery, Inc; www.CarpCosmeticSurgery.com
Before we started working with George, we had a website, but there was no cohesive message, the site didn't look and feel like us, and there was no marketing support to go with it. I had ideas of "stuff" I wanted to put out there into the marketplace, but didn't have anyone on my team with the ability to make it happen at a level consistent with our reputation and the quality of service we provide.
George has been our "make it happen man." He took charge of all these ideas and drilled the good ones down to implementable steps. To start with, he helped us define and brand our approach to working with our clients in a way that is unique and distinguishes us from everyone else. This gave us the identity that we always knew was there, but didn't know how to convey.
With that in place, he then gave us a more cohesive website with cool "stuff" to go on it, in it, and to be used around it. He made our message more "out there:" it's more consistent, more clearly developed and more informative through words, colors, and formats that our best types of clients can identify with.
These days, I approach my work with the confidence that my ideas will either get specifically implemented (and often improved on) or purposely canned ( a 'no' from George is good too!).
– Kim Butler, founder, Partners for Prosperity, www.partners4prosperity.com
George's Mission Control Course has been worth ten times its cost! I've had existing business concepts validated, learned new approaches and techniques, and feel like he's opened his vault of business secrets and let me have complete access. His feedback is concise and on-target, providing me with exactly what I need and directing me to the next step.
I've been continually amazed at how quickly George is able to take in information and pinpoint what the most effective next move should be. Interestingly, his clarity and big-picture thinking are matched by his ability to process minute details. It is rare to meet someone with this level of mastery across such a broad range of skill sets.
And while George provides clients with a very detailed and specific road map to success, he also understands that no student will move through the steps in the same way, that in fact, the steps are not linear. He is the first coach I've come across who understands how clients learn, integrate and implement change, and who adjusts his feedback based on the client's learning style (visual, kinesthetic, auditory).
I have complete faith and trust that working with George will take my business to six figures within a year (and perhaps sooner). I'll be sure to check back and let you know the results.
- Elise Fee, Life Expansion Coach, Inspirational Speaker, Author "The Spiritual Human -- a poetic guide to Life on Earth" www.EliseOnLife.com
When I first started out as a plastic surgeon, I was certifiably "allergic" to marketing.
My good friend, Robert Middleton from Action Plan Marketing, helped me to overcome it. Now, you might say I'm 'addicted to marketing.'
This audio is a snippet of Robert interviewing me about why I developed the "Paid Introductory Session" system.