ArchivesTag : marketing strategies

Are You Ready to Sprint to Six-Figures Fast!

In today’s economy, an increasing number of highly-trained and capable professionals are setting out on their own, attempting to build a business based on their experience and expertise.
For a lot of these intrepid souls, achieving a consistent, six-figure annual revenue stream is an important, almost magical goal.
But the immediate problem most of these people face… Full Story >>>

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Practical Entrepreneurship, Part 1

As the job market has shriveled up, more people have become “unplanned entrepreneurs.” You may be one of them. I think this is a good thing. And also a bad thing.
The good thing is that people aren’t waiting around for our governments to provide solutions to problems that are multifactorial and complex in nature. Personally,… Full Story >>>

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Top 10 Tips for Writing an Engaging Bio That Inspires Support for Your Vision

Whenever someone recommends a resource or “expert” to you, what’s the first thing you’re likely to do? Chances are, you go right to their website. Typically, you’ll take a quick glance at their home page, then you’ll jump right to the About Me page (if there is one, that is).
Why? In this age of virtual… Full Story >>>

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Marketing Madness: If You Build It, Will They Really Come?

In the 1989 movie, Field of Dreams, Ray Kinsella (Kevin Costner) hears a voice that tells him, “If you build it, they will come.” After many adventures involving metaphysics and baseball, Ray plows down the corn crop on his Iowa farm to build a baseball field, literally in the middle of nowhere. The Black Sox… Full Story >>>

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Twenty Pathways to More Prospects

Most service professionals name their biggest need as “More Clients!” Sometimes just a few more clients can make the difference between success and failure. Client attraction is the first of three essential elements to a sustainable service business:

Attraction – methods to make your phone ring and email ping with inquiries about your service or product.
Conversion… Full Story >>>

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Cutting-Edge Approaches to Getting More Clients in 2010

When it comes to getting more business, it’s amazing how many coaches continue to “hunt” for new clients using the same strategies that were used 5-10 years ago!
To be successful as a coach or consultant, you need four main skills:

Coaching/consulting skills.
Business skills.
Marketing skills.
Selling skills.

In my experience and observation, most coaches and consultants fail to be… Full Story >>>

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