As promised, I’ve been developing a Resource Kit for you. And I now need your help…
You see, I’m not the kind of person who can develop ideas in a vacuum, sitting in front of my computer.
Instead, I feed off the energy and enthusiasm of others.
So here’s the thing:
I’ve got elements of this Resource Kit strewn across my computer. And I figure that the only way to get the various parts put together is to make it into an event.
So we’re going to turn this into a virtual “Value Pricing Resource Kit Building event.” This is how I see it working:
We’ll schedule 75-90 minutes of time for a web-based group gathering, using GoToWebinar. Then I’ll show you the material that I have put together so far on the principles and best practices of pricing based on value, rather than erroneously on other misleading factors.
Then, I’ll need you to tell me, what else you need to know to apply this in your business.
Fair enough? And we’ll build this thing together.
So, I’m thinking we do this on a weekday at 10am Pacific; that way, folks in Europe stand a better chance of participating.
To get the ball rolling, go to this blog post and post a comment to let me what you think of this idea. And while you’re there, let me know what challenges you face around pricing. Maybe mention so of the approaches you’ve tried. What has worked? What hasn’t? What has really backfired?
When it comes to pricing based on value, rather than erroneously on “what the market will bear,” or “hourly,” what are the challenges you’ve run into? What approaches have worked for you? What hasn’t worked?